What is Profit?

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    This week on World Ocean Radio we're defining new ways to consider profit as a return on investment: not as an enemy of change, but rather as a catalyst for a sustainable strategy for the future. An effective sustainability approach must include the true asset cost of natural resources and the post-production costs of downstream effects to include pollution, public health, and remediation.

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About World Ocean Radio
World Ocean Radio is a weekly series of five-minute audio essays available for syndicated use at no cost by college and community radio stations worldwide. Peter Neill, Director of the World Ocean Observatory and host of World Ocean Radio, provides coverage of a broad spectrum of ocean issues from science and education to advocacy and exemplary projects.

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